For
Immediate Release
HOW
ARE YOU GOING TO CELEBRATE NATIONAL SALESPERSON'S DAY?
First, recognize salespeople's contribution to your
business success. Then thank
them. (You can golf
later.)
DALLAS, TX
(February 2002): On March 1, 2002 the second National Salesperson's
Day will take place. Some
will think it is a day to knock off early and go golfing. Others will think it's a day
filled with chatting and taking customers to lunch. After all isn't that what
salespeople do?
Hardly. This day arose because of the misconceptions about what selling is
and to highlight the extensive contribution salespeople make to business
success. Salespeople help
their customers make the best buying decisions. Talented salespeople
filter the vast amount of information that is available to their
customers. They then present what is necessary. This enhances the
business performance of their customers. Salespeople also help consumers
make better, quicker decisions with the counsel they offer. Professional salespeople are
essential resources for customers today.
Maura Schreier-Fleming, President of Best@Selling
proposed the day that is listed in Chase's Calendar of Events. She says, "Salespeople are
the unheralded heroes of business. Great sales professionals look out for their customers' best
interests. This is especially
important after 9-11 when our economy is slower. Decision makers today are
overworked and look to their salespeople for advice and knowledge to help
them make the best buying decisions. Recognition for salespeople seems to
be forgotten in business because the great ones make selling look so
easy. This day will honor
their efforts."
Businesspeople can celebrate the sales professionals who help them
make buying decisions faster and easier. They can:
1. When a salesman calls, they can say, "I was
hoping you would call."
2. Answer
their phone instead of screening salespeople's calls
3. Buy
something
4. As the salesman if there's
anything you can do for him!
These events
are unlikely to happy. For salespeople, they can celebrate National
Salesperson's Day by thanking their customers. After all, it's customers who make
the best job in the world possible.
For more
information, contact Ms. Maura Schreier-Fleming at
972.380.0200.
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